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Mass Media in Belarus International Specialised Exhibition

From May 5th-7th, 2015, the BelExpo National Exhibition Centre (Minsk, 27 Vulica Kupaly) hosted the 19th Mass Media in Belarus International Specialised Exhibition – dedicated to the 70th anniversary of the Great Victory and held under the motto of ‘Words in the Service of Peace’.

Among its organisers were the Ministry of Information, the Foreign Ministry, Minsk City Executive Committee, the National Exhibition Centre BelExpo Republican Unitary Enterprise, and the Property Management Directorate of the President of the Republic of Belarus.
The show demonstrated the whole range of the country's information space. Among its participants were printed and audio-visual media, news agencies, operators and cable television distributors, Internet service providers, distributors of printed products, and printing and publishing houses.

The total exhibition area covered about 2,000 square metres, showcasing over 400 printed media and TV channels from Belarus, Russia, Poland, Ukraine, Latvia, Estonia, India, the USA, the UK, France and Sweden. Over 3,000 guests from around the world attended.
The theme of the 70th anniversary of the Great Victory brought a display of the best photographs from a national artistic competition, ‘Photos of Belarus’, in addition to an exhibition of photographs from the Belarusian Telegraph Agency, ‘Stages of the Great Victory’. There was also a thematic exhibition by the National Book Chamber, entitled ‘Words Called for Victory: Underground and Partisan Newspapers from the Time of the Great Patriotic War’.

Mass Media in Belarus proposed a rich programme of events, including round table discussions, information and Internet projects, autograph sessions, workshops, and flash promotions.

One of the main objectives of the exhibition was the improvement of the content of national media. Exhibitors presented new types of content and communication channels, and showed the development of online journalism. Heads of the media and journalists joined representatives of the expert community in discussing important issues affecting the media sphere, such as the role of media in developing society and the state. Such discussion was the core of the content of the exhibition programme, with themes including: the Role of the Media in Strengthening Belarusian Statehood; New Media in Belarus; Television of Belarus: Current Issues of Production and Distribution of Content; Market Distribution of Printed Media: Conditions, Trends and Prospects; and Scientific Interest, Photojournalism of the Future: New Trends.

Belarusian media Internet portal BelSMI gave a presentation, and the Belarusian Telegraph Agency’s online project, ‘Chronicles of Victory’, came under focus. The ‘70 Years – 70 People of the Great Victory’ project was also presented (by ‘Gomelskie Vedomosti’ newspaper), and there was a competition among students: ‘TV Host’. Another feature was ‘Military Equipment — Information Systems of the Future’.

Winners and laureates of the 11th National Contest of Printed Media, ‘Golden Letter’, received their awards, as did winners of the Republican Artistic Competition, ‘Photo of Belarus’, and winners of a national contest among journalists and media regarding coverage of interethnic and interfaith relations, inter-cultural dialogue in the Republic of Belarus and co-operation with compatriots abroad.

For the first time, the best media professionals were awarded badges for being an Outstanding Figure of TV and Radio, as established by Presidential Decree #111, of March 2nd, 2015.